The Telephone Consumer Protection Act (TCPA) continues to be one of the most heavily litigated consumer protection statutes in the country, with over 3,000 lawsuits filed in 2019, many of which are class actions. Calls and texts are a vital component of your customer communication strategy and experience, but they must be conducted within the requirements.
The TCPA has dozens of compliance requirements so where should you start? Leveraging his experience from working with clients in a variety of industries, Paul Gipson, Director, Marketing Compliance Services, CompliancePoint, will share practical guidance on achieving a safe harbor position. He will discuss:
- Key stats on TCPA
- How to engage prospects and customers during the current pandemic
- TCPA high-level overview
- Building a compliance framework
- FAQs on the TCPA
- Common pitfalls