2020 Jornaya ACE Award Application – Intelligence Idol

Are you learning more about your leads to get a better sense of the journey behind the consumer? Are you actively working with lead providers to ensure they are sending you their best leads? This award is to recognize a company that is not playing around when it comes to their lead channel. They have implemented Jornaya Intelligence data to create rejection rules, remediate provider relationships, and/or optimize their bidding strategy. They are matching Intelligence data with their own outcomes to constantly push the needle and increase return on investment. 

Primary judging criteria: campaign results related to business metrics.

  • Impact of lead filtering/ routing strategies based on Jornaya Intelligence data 
  • ROI and results of reinvested spend 
  • % of low performing leads eliminated 
  • Use of outcome data to create custom recommendations based on conversion milestones 
  • Increase in conversion rate, # of new outcomes, revenue increases as result of JI filters and provider remediation 

Submission Information: 

  • Submission deadline is 03/31/2020 
  • Finalists will be notified on April 17, 2020
  • Winners will be announced on May 5, 2020 at Jornaya Summit
Click or drag files to this area to upload. You can upload up to 5 files.
All information provided will be held confidential.