Evolution of an Original: How a Passion for Cars Parallels a Professional Career
“Passion will make you crazy, but is there any other way to live?” This quote—from Howard Hughes, a successful businessman, investor, engineer, and philanthropist—resonates with [...]
A Lender’s Guide To Remodeling The Home Loan Experience For Millennials
Mike Eshelman, Head of Consumer Finance, writes about what millennials are looking for in the home buying process, and how are their mortgage experiences falling [...]
Marketers Bringing Action to Big Data
Jaimie Pickles, GM of Insurance, writes about how marketers are able to see moments on a customer's digital buying journey, but that the key is [...]
Nurturing a Culture of Awesomeness
Our organization’s culture defines the way we act, work, and treat each other. It’s those shared beliefs and values that ultimately shape everything we [...]
As Big Data Creates More Opportunities, Let’s Continue to Keep the Customer First
Data is being generated, stored, and utilized at a rapidly growing pace. Consider that by 2020 new information produced per second for every human [...]
Identifying Value Beyond the Lead
Our customers are the biggest influencers of our product development and have helped us define the market problems they want to solve most. Based on [...]
The Personal Touch
Mike Eshelman, Head of Consumer Finance, writes about how people-based marketing has helped improve conversions, create a better customer experience, and save valuable marketing and [...]
The Future of Lending Relies on Data
Mike Eshelman, Head of Consumer Finance, writes about how mortgage bankers can remain ahead of the technology curve as it relates to targeting customers at [...]
