Start the New Year Right With an Improved Customer Engagement Strategy
2018 was a tumultuous year for mortgage lenders and 2019 planning meetings were filled with more questions than answers for many lenders. It’s simply a [...]
Making the Home Buying Experience Better in 2019
Now more than ever, consumers are in control of the home purchase process. Lenders are responding by creating superior experiences—and the right data is helping [...]
The Insurance Lead Ecosystem
Buyers and sellers all gain by being able to transact leads using a single, trusted currency; it creates valuable consumer experiences. Read this article in [...]
The Art & Science of Customer Generation
There’s an art and a science to so much in life—the mix of the curious and experimental develops us as thinkers, doers, feelers, and innovators. [...]
Making Better Decisions with the Right Data
As technologies enable smarter decision making, even the most sophisticated MarTech stacks will fall short if the data doesn’t provide the value required for accurate [...]
Lead Nurturing Is the New Industry Mantra
Over the last seven years, Loan Depot and Quicken Loans have gained substantial market share due, in part, to their ability to respond to customer [...]
Lender Education Is Key With VA Loans
Of the 21 million veterans and their families who live in the U.S., only six percent have bought or refinanced their home using a VA [...]
Evolution of an Original: How a Passion for Cars Parallels a Professional Career
“Passion will make you crazy, but is there any other way to live?” This quote—from Howard Hughes, a successful businessman, investor, engineer, and philanthropist—resonates with [...]
