Jaimie Pickles, GM of Insurance, writes about how marketers are able to see moments on a customer's digital buying journey, [...]
Jaimie Pickles, GM of Insurance, is quoted in an Insurance News Net article about NY cybersecurity regulations.
Ross Shanken, CEO & Founder, writes about the “golden rule” for data: treat consumer data the way you would want [...]
We are all part of the digital marketing world, where customers expect brands to anticipate and exceed their needs [...]
Understanding the journey that customers take as they shop, research, and make purchases is essential for marketers to be [...]
For performance marketers, the devil is always in the details. It is not enough to know your ideal customer [...]
Creating a data model to identify your ideal customer is not easy, but it is critical to support successful [...]
Over the past year, Jornaya’s insurance team has participated in a number of insurance industry events and one topic [...]